Toyota Global Vision

produced by Jack Morton Worldwide

for Toyota

Gold Winner US International Film & Video Festival

Finalist Stevie Awards

For an audience of over 3,000 independent Toyota Dealer Principals, this filmʼs goal was to create a powerful opening film for the "European Retailer Meeting" - an event held every 3 years to premiere new technologies and celebrate Toyota's success in 29 markets. The film needed to create a sense of brand togetherness and ownership between geographically disparate franchise owners. Taking a slice through Toyotaʼs business model from sales to sponsorship the film eloquently demonstrates how the company operation is consistent the world over.